Back to Blog

How to Add Virtual Try-On to Your Shopify Store

If you run a Shopify clothing store, adding virtual try-on is one of the highest-impact changes you can make to reduce returns and increase conversions. With Fitora AI, the setup takes minutes and requires zero coding.

This guide walks you through the complete process — from installing the app to verifying your first try-on is live.

Why Add Virtual Try-On to Your Shopify Store?

Shopify powers millions of online stores, including a large number of fashion and clothing brands. But Shopify stores face the same challenge as every online clothing retailer: customers can't try clothes on before purchasing, leading to high return rates and lower customer confidence.

Virtual try-on solves this by letting your customers upload a photo and see how your products look on them. Stores using virtual try-on typically see:

  • 40% fewer returns — customers buy with confidence
  • 25% higher conversions — the try-on experience drives add-to-cart
  • Higher engagement — interactive experiences keep shoppers on your site

Step 1: Install Fitora AI from the Shopify App Store

Find Fitora AI in the Shopify App Store and click Add app. You'll be asked to authorize standard permissions that allow the app to access your products and modify your theme.

Step 2: Connect Your Fitora AI Account

After installation, open Fitora AI from your Shopify Apps menu. You'll need to create an API key from your Fitora AI Dashboard and paste it into the app. Look for a key starting with vto_.

Step 3: Configure Your Products

For each product you want to enable virtual try-on for, set the Try-On Category (Tops, Bottoms, or One-piece) and the Photo Type (Auto, Flat-lay, or Model). You can also exclude specific product images from the try-on flow.

Step 4: Add the Try-On Button to Your Theme

Go to your Shopify Theme Editor, navigate to the Default product page template, and add the Fitora AI Try-On block. Position it near the Add to Cart button for maximum visibility.

Step 5: Save and Go Live

Click Save in the Theme Editor. Your virtual try-on button is now live on your storefront. Test it by visiting a product page and clicking the Try-On button.

Verification Checklist

  • API key created and connected in the Shopify app
  • At least one product has a Try-On Category configured
  • Fitora AI Try-On block added in the Theme Editor
  • Try-On button is visible on a live product page
  • You have available credits in your Fitora AI dashboard

Next Steps

For a more detailed walkthrough with screenshots, see our full Shopify integration guide. You can also try the technology yourself before installing, or learn about AI fashion technology more broadly.